Data cleansing and analytics
Great data drives great campaigns
What we do with data takes science and turns it into magic. Every job we do is unique.
And advances in variable data printing technology make your data more important than ever to a successful campaign.
After more than a decade of massaging data from a seemingly endless variety of sources, our ability to slice and dice even the most complicated data into manageable segments is something our clients truly appreciate.
After all this time, we still haven't seen it all. But we do have a culture that promotes innovative, problem solving solutions that drive successful campaigns.
Regardless of the final use, be it direct marketing, telemarketing, or email marketing, great data that is clean, free of duplicates, standardized in format and correct will drive more effective campaigns.
- 12 years of data clean-up experience
- Creative duplicate identification and elimination
- Innovative merge-purge solutions
- NCOA (National Change of Address)
- Mailing data preparation for Canada and the US
- CMA (Cdn. Marketing Assoc.) kill file processing